Translate

Friday, March 18, 2011

Keyword Research tools: Guidelines for Selection and Usage

A large number of keyword research tools are mush-rooming the market and hence, select only effective tools after making adequate enquiry about their efficiency both online and offline. If you search online, you can find many such tools serving different purposes.  Following tools are helpful to you while selecting keyword tool(s).   

  • Keyword research tools that provided by Google are most effective than other tools of similar kind.  Hence, give first priority to tools provided by Google and go for other tools only after using Google tools.
  • Use only free tools and do not go for the paid tools unless yours is a large-scale organization.  Paid versions are usually not advisable for organizations which are either small in size or newly commenced or making low or no profits.  However, paid tools are usually more effective than their free counter parts.
  • Some of the free keyword research tools ask you to register with them and to enter your username and password to allow you to make use of them.  Avoid such tools as they consume more time and kill your productivity
  • If the tools are paid ones, make an enquiry even about the cost-effectiveness and ROI. 
  • Even when you want to go for paid version, make all the possible enquiries and go for reasonably priced versions.
  • If you are employed by somebody, use only the tools which are suggested by your boss/client. 
Written by: S. Chandrashekara Reddy
Ph.No: 91-9849856722
Mail Id: chandrashekara_reddy@yahoo.co.in





No comments: