You need to update your blog often. Once a day is the BEST but if you cannot do so, try to update it at least 2-3 times a week.
What is linkbait?
Linkbait (or link bait if you prefer) is just what it sounds like — something you release online in order to get people to link to you. Think of a ridiculously hyped-up blog post title designed solely to suck you in, but followed by a post that doesn’t deliver the promised goods. That’s linkbait at its worst — sensationalist garbage.
You’ll provide amazing content. You might offer a free tool.
You simply offer something that’s really worth linking to!
Release a free tool or calculator.
- Release free software (or a free trial).
- Write and offer a free e-book or report.
- Write a controversial post, tackling an industry issue from a new perspective.
- Write a list post (100 resources for your niche audience for example).
- Launch a contest with great prizes that people can get excited about.
- Create and post an entertaining video.
Don’t be afraid to use linkbait. It’s not unethical in any way
Though a relatively new method when compared to others, online article marketing uses a blog submission tool to provide both the means for increased exposure and the method by which to accomplish it.
While there are many methods to generate web traffic, research has proved beyond doubt that submitting to directories is the easiest and best method. Search engines are known to confirm the value of sites only after looking into these directories. It is a good way therefore get your website attract greater volume of web traffic. Manual submission to directories, although free in most of the cases, is a time consuming task. This is where directory submission software can help you. With specialized software the entire task becomes a breeze. The submission process will directly benefit the popularity of your website, in virtually next to no time.
Directory submission software will save you precious time and money in the long run. You can utilize the time to take care of other core areas of your business. Before you get the software, you need to consider certain factors though. First and foremost, you will need to evaluate your needs and keep ready with you a list of features that you want in the directory submission software.
Doing a bit of research will always help you if you are on the lookout for good directory submission software. With the software development field progressing at a rapid pace, newer products with advanced features are hitting the market, almost every day. It is therefore important that you keep yourself abreast of all the happenings when it comes to directory submission software. Remember, taking an informed decision will stand you in good stead in the long run.
Today’s Marketing Monday tip offers a list of 41 free (online and offline) tactics to drive traffic to your blog. This post is an introduction to a series of follow-up posts that will provide in-depth information about each item, one at a time.
Here’s the list:
Word of Mouth- Business Cards
- Free Report or White Paper
- Social Bookmarking**
- Blog Directory Submissions
- Produce an Ezine
- Develop Relevant Inbound Links
- Optimize Your Blog for Search Engines*
- Submit Articles to Content Distribution Services
- Network within Your Niche
- Interact on Forums
- Create an Email Newsletter
- Start an Online Community for Your Niche
- RSS Feeds
- Product Marketing
- Barter/Swap Advertising
- Ebay & Craig’s List
- Wikipedia & Other Wiki Sites
- Social Media**
- Joint Ventures/Affiliates
- News Releases
- Video
- Industry Trade Publications
- Local Media — TV/Radio/Newspaper Interviews
- Regional Magazine Articles
- Podcasting
- Bizstreaming/Lifestreaming
- Multi-media Sharing/Slidecasting
- Relationships with Fellow Bloggers
- Email Signatures
- Creating Valuable Content
- Contests
- Polls/Surveys
- Car Banner
- Offer Freebies (Products or Services)
- Become an Expert (write for Examiner and/or other reporter-type sites)
- Develop a Referral System
- Create an Online Directory for Your Niche
- Create a Resource Page for Your Niche
- Amazon.com
- Images (SEO* and Social Photo-sharing**)
Twitter: This micro blogging social network site is one of the most popular online today and is so easy to use. Simply sign up for a free account get involved with the discussions and place a link back to your blog in your profile. Every time you post a new entry ‘tweet’ it on this site and watch what happens.
Press Release Campaign: When your blog has a respectable amount of content already posted to it you can initiate a press release campaign.
Signature File: Place a link to your blog in your signature file. You can use this file every time you send out emails, auto-responder messages or when commenting at any forums or other blogs you may visit. Consider this to be your online ‘business card’ and learn to use it liberally.
A Guide to Finding and Anticipating Red Hot Keywords
Google Hot Trends is my red hot keyword start page. I have found that writing according to the Top 20 can be financially lucrative for a site. Typically the Google Hot Trends official website will list 20 or so search terms that are hot within the past few hours. Sometimes a 19th or 20th search term is on the way out. Sometimes the 19th or 20th search term is becoming red hot.
When an earthquake takes place in Haiti it will be big news and provide many searches.
The problem with chasing that keyword is that many many national outlets and bloggers will be doing the same thing.
I also like theYahoo Buzz and AOL Hot Searches to find free red hot keywords.
I also like theYahoo Buzz and AOL Hot Searches to find free red hot keywords.
Put the keyword phrase in the title of your story and in the first sentence. Utilize that and other variations of the keyword phrase throughout your story. Typically spiders will crawl and reward you with high rankings if the story is well written and contains the red hot keywords that people are searching for.
2. Your Mailing List Provider
“Your Maling List Provider” is a free autoresponder software that covers most Internet Marketers needs.
3. Banner Fans
Banner fans is yet another free and easy to use online banner creator. It offers a wide range of features, and although you can hardly expect to produce professional looking banner graphics simply with a few clicks, it could come in handy for when you need a banner for promoting a product or service.
4. Stock XCHNG
Especially when creating mini-websites for Adsense, landing pages, squeeze pages and so on, you will want some nice photos that you can edit to your liking and use to spice up your web pages. I consider Stock.XCHNG (are you as amused by their tongue-knotting name as I am?) a valuable resource for exactly this; free and sometimes even pretty high quality, royalty-free photos. I use it for building new Adsense sites, among other things.
5. SubmitterBot
SubmitterBot is a free online service for indexing your new domain names and web content. On their website, they claim that your website URL will be submitted to at least 683 directories, and you can also submit links to 18 Social Bookmarking services from the same website. If you write articles, you can submit each of your articles to minimum 34 article directories, from SubmitterBot’s website. Membership is free, so sign up and use it today.
6. Mega Do-Follow List on Squidoo
Seriously wholeheartedly kudos to the Squidoo author Pixelrage for his most generous contribution to what is still considered one of the better social web communities for marketers. In his Squidoo lens, Pixelrage gives a brief but thorough enough explanation on the do-follow phenomenon, then follows up with a humongous do-follow list for you to use. There are many golden nuggets to be found on Squidoo, this being one of them.
7. Wipee List
Have you ever procrastinated? You know, when you keep telling yourself “it’s about time I put up that bookself, but… *yawn* I’ll do it tomorrow.” Especially Internet Marketers are often bothered with this; postponing the article writing, site building, product testing and so on. Wipee List is meant to help you overcome this problem and focus on what you need to get done. Sign up for a free account today.
8. HeatMap Ads Theme for WordPress
If you want to go nuts with Adsense and other types of advertising on your WordPress site, the HeatMap Ads Theme is one of the better free themes. The website offers a HeatMap Ads Insider membership, which costs $35 annually and includes 17 new additional theme variations, child themes, drop-down menu updates and access to the support forum. To get the free main theme download, simply go to their website and click the download link.
9. Free Software Box Creator (Photoshop Action)
Like those cool looking 3D cover graphics in ads for software, e-books and video series, but don’t know how to create something like it yourself? If you have access to Photoshop, you can use this free Action to create your own, professional looking e-covers with a neat 3D look. It is possible to design cover graphics using GIMP, and I even had a tutorial on it somewhere, but it looks like it’s been removed from the site. No problem, though… check below!
10. My E-cover Maker – design your e-cover in your browser
My E-cover Maker is a browser tool which lets you design your own, good looking 3D covers without having to download any software or paying recurring membership fees of any kind. All you have to do is visit the website, click the button and start putting together a great looking DVD cover, box cover, or why not a 3D book cover! It’s perfect for your new e-book, video course or whatever it is that you want to sell like a pro.
Are you looking for dynamic, automatically refreshing, sticky content to spice up your website? If you are a webmaster, you’ll know how difficult it is to create fresh content to attract your subscribers and new visitors to your website. Paying freelance writers can cost you a fortune when you are just starting out and don’t have site revenues to fund expenses, and writing the articles yourself takes way too much time and takes you away from other important tasks (like actually running the site and making sales happen). Luckily, there’s a little-known but extremely easy tool that you can use to instantly jazz up your website and provide your traffic with valuable information. In fact, you might have heard of this tool before. Headline syndication, aggregators, XML format? Sound familiar? Yup, I’m talking about RSS Feeds.
Not only will it probably save your business, but it will revolutionize the way you think about the Internet.
RSS stands for “Rich Site Summary”, or “Really Simple Syndication” (which highlights the main selling point of RSS) are also useful in defining RSS.
RSS is a platform over which a webmaster can instantly deliver summarized information about the latest / most important content on his website. This summary is usually a list of headlines and snippets – the headline will instantly inform the reader of what this new article or page contains and the snippet (usually the first few lines of the article) is to further entice the reader into visiting the website, or to simply give the reader more information. RSS has evolved into a commonly accepted XML standard, and many websites now use RSS Feeds (XML files containing the summaries) to publish “updates” about themselves. From the webmaster’s point of view, an RSS feed is meant to allow visitors and subscribers an easy way to keep themselves abreast of fresh content on their website (without having them visit the website first). Additionally, an RSS Feed also allows the reader to “preview” this fresh content, thus letting them decide immediately if the new article / content is interesting to them or not. All in all, RSS Feeds have the main purpose of enhancing user experience. Keep that last point as we go through the rest of this article – it is an underlying mindset to making RSS Feeds work effectively.
As an Internet entrepreneur, one of your most valuable tools can be a RSS Reader. This is essentially an aggregator – a collection of RSS Feeds (that you can add or remove) from different websites that you are interested in. A typical RSS Reader would include RSS Feeds from news sites, sports sites, and perhaps a few niche sites (such as SEO forums, blogs on SEO, etc.). The main purpose of this software is to keep you informed of the latest news and content on websites that you are interested in. If you have used My Yahoo! or Bloglines , you’ve probably used RSS Feeds already. These are online RSS aggregators – you get to choose from numerous websites and within minutes you can have your own launch-pad for knowing everything that’s happening in your niche, in the world, or in sports. As a first step to understanding how RSS Feeds work, I’d suggest that you use at least one RSS Aggregator – either an online RSS tool or RSS reading software like SharpReader – and subscribe to a few RSS Feeds to learn how it works from a user’s perspective.
Marketing and RSS
Using RSS Feeds, websites can:
* Attract more customers / visitors.
* Keep subscribers informed of new developments
* Allow subscribers to instantly learn of new articles, content and products on their website.
* Reduce the load on the subscriber’s inbox by reserving newsletters for important news, special product offers, etc.
Using RSS Feeds, websites can:
* Attract more customers / visitors.
* Keep subscribers informed of new developments
* Allow subscribers to instantly learn of new articles, content and products on their website.
* Reduce the load on the subscriber’s inbox by reserving newsletters for important news, special product offers, etc.
As a webmaster, you can use RSS Feeds to your advantage. Since blogging became insanely popular over two years ago, RSS Feeds have become mainstream. In other words, no matter what your niche, there’s a good chance that you’ll be able to find a few authority sites that publish RSS Feeds, thus syndicating their latest headlines. How can you use this? By providing your visitors relevant, self-refreshing content in the shape of the “latest news” by using RSS feeds from niche-relevant websites. Now I’m not saying that you should cover your whole website (or even one whole page) with RSS Feeds. Such practice is frowned upon by search engines and will actually get your website banned from every single search engine index! RSS Feeds are meant for headline syndication, not for content scrapping. Instead, you could use headlines from the top 3 forums in the weight loss niche to show the latest discussion threads on one side of the “News” page of your own weight loss website. The rest of the page would, of course, be covered with information (i.e. latest news) about your own website. Or you could put a news ticker on your politics blog to not only give your blog a look of “being updated” but to also provide your readers with relevant, useful information. If you sell sports goods and own an online store, you could run a “sports news” feed on your main page to attract the attention of your visitors and give your website a more authentic look and feel. There are many different ways you can use RSS Feeds to add value to your website. Make sure though, that you are merely using these Feeds as “icing on the cake”, and not as the whole cake itself.
Finding RSS Feeds
Finding RSS Feeds is easy; there are several RSS-specific directories and niche search engines for you to browse through. However, the surge of blogging in the last two years has meant that any RSS search tool is inundated with blog spam. This makes it a bit harder to find RSS Feeds that you can actually use. I’ve listed a few resources below that can help you get started in your search for finding relevant RSS Feeds.
* Bloglines
* BlogPulse
* Daypop
* Feedster
* Findory Blogory
* Gigablast Blog Search
* IceRocket Blog Search
* PubSub
* Technorati
Finding RSS Feeds is easy; there are several RSS-specific directories and niche search engines for you to browse through. However, the surge of blogging in the last two years has meant that any RSS search tool is inundated with blog spam. This makes it a bit harder to find RSS Feeds that you can actually use. I’ve listed a few resources below that can help you get started in your search for finding relevant RSS Feeds.
* Bloglines
* BlogPulse
* Daypop
* Feedster
* Findory Blogory
* Gigablast Blog Search
* IceRocket Blog Search
* PubSub
* Technorati
Once you’ve found the RSS Feeds of your choice, it’s time to find out how to set them up on your website.
Setting up a RSS Feed to Display on your Website
Internet Marketers are a particular breed; we’re always looking for an “easier” or “quicker” way of doing things; not necessarily shortcuts, but just ways to work smarter. It’s the same with RSS. When I first came across it, I immediately went to Google and not only picked out a tool that could help me syndicate my own website (so I wouldn’t have to spend time learning XML), but I also found several tools that I could use to display RSS Feeds from other websites onto mine! These tools are ridiculously simple, and I’d fully suggest that you try them before venturing into learning how to display RSS Feeds on your webpages through code.
Internet Marketers are a particular breed; we’re always looking for an “easier” or “quicker” way of doing things; not necessarily shortcuts, but just ways to work smarter. It’s the same with RSS. When I first came across it, I immediately went to Google and not only picked out a tool that could help me syndicate my own website (so I wouldn’t have to spend time learning XML), but I also found several tools that I could use to display RSS Feeds from other websites onto mine! These tools are ridiculously simple, and I’d fully suggest that you try them before venturing into learning how to display RSS Feeds on your webpages through code.
If your website is in PHP, you can use the following software:
- CaRP: This software also has a free version, which displays a simple ad in the middle of the news display saying something like “these news headlines brought to you by CaRP”. Try it out; it’s easy to use, and will teach a lot about managing RSS Feeds.
- CaRP: This software also has a free version, which displays a simple ad in the middle of the news display saying something like “these news headlines brought to you by CaRP”. Try it out; it’s easy to use, and will teach a lot about managing RSS Feeds.
There are JavaScript alternatives available as well (in case your website uses plain HTML). BUT, using javascript would sort of defeat the purpose of using an RSS feed, as search engines cannot read javascript. It appears completely invisible to them.
- Jawfish: Like CaRP, Jawfish also has a free trial, which is once again easy to setup if you can follow step-by-step instructions.
- FeedRoll: Another JavaScript alternative is FeedRoll – this is perhaps the easiest to use of the three mentioned here, but it offers less flexibility and choice of feeds compared to the others.
- Jawfish: Like CaRP, Jawfish also has a free trial, which is once again easy to setup if you can follow step-by-step instructions.
- FeedRoll: Another JavaScript alternative is FeedRoll – this is perhaps the easiest to use of the three mentioned here, but it offers less flexibility and choice of feeds compared to the others.
Of course, if you want more options (or have ASP or something on your website), go to your search engine of choice and type in “How to display RSS Feeds on my website” to get a quick listing of articles, tutorials and more tools to help you out.
RSS is an amazingly versatile platform that can be used from anything as simple as running a news ticker to something as topical and time-sensitive as providing weather alerts to affected areas. In fact, any information that is:
* regularly updated
* time sensitive
* new
* regularly updated
* time sensitive
* new
can be a good candidate for a RSS Feed. The key here is to remember that there are always new uses for information and technology… it’s just a matter of pinning them down.
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1. Use a High-Trend but Low-Dense Keywords
When you use a high-trend, but low-dense targeted keywords- you have a great chance to top on the SERP for that particular keyword especially if you have a higher PR than those other blogs with similar targeted keywords as yours. One example of high-trending keyword this year is “Photas”. Take a look at this graph. Now you come to ask, how “Photas” become a less-dense keyword. Well, searching for that particularly keyword only returns few results. When I say few, it doesn’t reach 500K or even 100K results like this.
Remember that the other two keywords on the formulated title are not low-dense. Searching for those keywords individually will return you millions of results. So, your only best shot is to optimize the first identified keyword on no. 1. Here comes the second SEO technique to use- the Link Building. For the link building, try to get at least 5 back links with your targeted keyword as anchor text. Only five back links as most SEO experts believe that creating many back links with same anchor text is not SE friendly anymore. Don’t use your post title as the anchor text. If you use a combination of two keywords, just make it natural.
I have proven this myself, and it is really working. Just spend some time to try it. I’ll be glad if this will also work for you. – END
Frames are used in website design as menus, to hold outside information inside your web site, consistency and for affiliate marketing. Here’s how to make a frame for your webpage….
What is a Frame?
A frame is a means of putting information from one web page in one or more other web pages. The advantage of this is when you change the primary web page, you change the framed information in all the other web pages using the primary web page for content.
Cautions When Using a Frame
If you’re getting the content from outside of your website make sure it’s not misconstrued as being your own information. This can be done using the title tag.
You can have as many frames loading as you like especially if you use iframes (a topic we will not discuss in this article) BUT, each frame requires a different page to load. Therefore loading more than two pages could increase load time by so much your visitor decides to go visit your competitor one click away instead.
Single page web sites probably do not need to use a frame unless you’re getting your content from outside your website. Multiple web pages may use frames for several reasons:
Menus: A single menu and an entire website can be controlled with two frames. One along the side usually of the web page and a larger one to show the content of the menu selection. Again content outside of your own website can be shown in this manner.
Visitor Stickiness: If you have ever changing content in a forum, ezine or blog outside of your web site where do you want your visitors to remember to go? Your website or the source website? Using a frame is a low tech way of having growing fresh content on your website. Just so you know, search engines do not look at this fresh content as being on your website, but when used properly frames do not hurt your search engine rankings either. In fact, as an affiliate marketer, I’ve gotten my framed page higher than the product owner’s page in the search engines.
Okay, I Can See Where Frames Have Use. How Do I Make a Frame for My Web Page?
For the purposes of this article, we will use ( instead of <. If we do not this web page might think I’m trying to make a frame. Place your frame code just above a tag in your web page (otherwise know as html) code that looks like this
By placing it just above you don’t lose your title, description and keyword tags you need for the search engines.
This is the code used to make a menu on the left and dump the contents in the main body of the frame on the right. Don’t worry, we’ll go over this step by step.
Personal Marketing: This is marketing at personal level and includes telling your network and friends, making a business card etc.
Forum Marketing: Forum is a place where people gather and discuss their problems, strategies etc. There are many forums on the web that you can join and participate in discussion. Most of the forums allow a link back to your website in your signature text which would appear below the post you make. Again a good traffic builder.
Search Engine Marketing: This involves search engine optimization of your website design and content. Search engine use their algorithm to rank websites and when people search for something, these websites are displayed as the search engines would rank them. Search engine optimization or SEO are the methods by which you try to build your site and content so that it may please the search engines. You either learn SEO or use the paid services.
Pay Per Click Advertising: This is a paid service where you pay the service provider every time your link is clicked. This kind of marketing is quite popular with internet marketers. Apart from Google and Yahoo there are many other pay per click services available
Link Exchange: In this a website places a link for other website in exchange for its link on that site. Earlier it was also used for SEO purpose but a change in search engine algorithm has stripped that advantage. But it is still it is a powerful method for traffic generation.
Link Purchase: You can purchase placement of your website link on other website. This is very commonly done for SEO as one way incoming backlinks are used to rank your website by search engines. This method also brings in traffic if the site that you purchased link placement from is heavily visited website.
Classified Advertising: You can advertise your website on Classifieds websites on the web like Craigslist.com and USfreeads.com. Both paid and free services are available.
Ezine Marketing: This refers to email marketing. You can start your own newsletter or ezine or electronic magazine which your subscribers can choose to receive. Creating an ezine is an integral part of your internet business. You can also choose to purchase an advertising space in the ezines that are already running successfully. Your website gets exposed to targeted readers who may like to become your customers.
List Building: This refers to building a subscribers database ,who are entered into the list of that database when they opt in for your ezine or agree to a free download against providing you their email address. You can contact these subscribers with your offers and promos.
Lead Purchase: There are some paid services which will provide you with the names and email addresses of the people or leads against a payment. This method is called lead generation. This is done by them by placing your opt-in form (Form which a visitor fills in order to subscribe) on heavily visited websites, a process that you can do on your site also. Normally you are charged per lead.
Viral Marketing: Here, you make a useful product like ebook or software and allow people to pass it on freely. This helps in spreading your website links and branding your site. Apart from ebook or software, you can also build some humorous video or funny email. Build anything that people would like to pass on and share.
Press Releases: Here, you build a press release for your website and submit it to one or more press release sites like prweb.com. Press releases are done to create awareness among the web visitors and are displayed on various news channels or sites on the net. Also builds increased back links. Both free and paid submissions are available.
RSS Marketing: RSS stands for Really simple Syndication and it may be difficult to conceptualize in the beginning. RSS works by RSS feeds which needs to be generated by website. People can subscribe to these RSS feeds and can view the content of the website via their RSS reader. By this people are enabled to receive the content directly on their desktop. This method is quite new as compared to others and has become really popular following spam issues in email marketing.
Blog Marketing: Blog is an online journal which you can update on regular basis. You need a blogging platform like Wordpress or Blogger etc and you can publish at their site or host on your own.
Social Bookmarking: This is latest marketing buzz. There are online bookmarking sites available which people can use to bookmark the places on the web they like. You can display these bookmarking buttons on your site or blog and people may submit the link for bookmarking if they like your site.
Video Marketing: You can upload a video on the sites that allow. People would watch and then visit your site. Theory is similar to article marketing but media used is different. A popular website that allows video upload is Youtube.com.
While other people don’t think much of the many benefits of automated blogs, others do. Having a blog can take some time to build up; however if you do not have a whole lot of time in your day to sit down and add and research topics to your blog daily or even weekly, there is a great tool called the automated blog.
The automateb blogs take care of the amount of keywords presented in each material is essential for bringing in traffic. Blog updates are done without your manipulation and presence using automated blogs.
Quality Manuals
A quality manual is a technical document designed to ensure the implementation of all the specified quality standards. It is the backbone of any quality system. It gives a wider description about the quality system implemented in an organization and various quality standards followed in different processes. It ultimately helps an organization to make the quality control system more effective and result oriented.
It usually contains several supporting documents. A quality manual is usually divided into various sections corresponding to quality system requirements. Each section usually starts with a general policy statement expressing the commitment to implement the basic principles of the quality system. It is the most audited document during external certification audits such as ISO and CMMI.
Ideal Web Solutions & Prime Features
Web Solutions consist of both Web Design and Web Development. An ideal Web Solution should have following features:
· Should be interactive, user friendly, and easy to navigate
· Should have both Forward and Backward Browser Compatibilities
· Organization should be capable of providing both static and dynamic websites on different technologies
· Websites should be easily and effectively managed by any well known Content Management System (CMS), without obtaining any Web programming knowledge
· Web Solutions should be designed according to the requirements of clients
· Designers must keep the target audience in view
· Web Solutions should present content (various media assets) in an effective and appealing manner with good look and feel
· Web Solutions should possess both rich multimedia cum aesthetic values as well as SEO Compatibility
· Web Solutions should be designed based on well planned documentation which should consist of Information Architecture, Site Map and Story Board
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